The Pokémon Company (株式会社ポケモン Kabushiki gaisha Pokemon?) is a Japanese company that is responsible for marketing and licensing the Pokémon franchise. It was established through joint investment by the three businesses holding the copyright on Pokémon: Nintendo, Game Freak, and Creatures. It began operating in 1998 and adopted the moniker Pokémon Ltd. in October 2000. The company is headquartered in the Roppongi Hills Mori Tower in Roppongi, Minato, Tokyo.[3]

The company has separate divisions that handle operations in different parts of the world, with The Pokémon Company International supporting the territories outside Asia, Australia, and New Zealand. In South Korea, the operations are handled by Pokémon Korea, Inc.